We popped up at the Shopbop pop-up...try saying that three times fast!
Our all-time favorite online fashion shop, Shopbop, celebrated their 20th birthday this month with their first ever retail shop experience. They held a 2-week long pop-up in downtown NYC with parties, classes, giveaways and special guest appearances! Some of the exciting events included MNDFL meditation classes, jewelry parties with Zoë Chicco, fitness classes and DJ sets. Shopbop lovers could enjoy these events while shopping some of their favorite Shopbop brands in real life.
We sweetened up the shopping experience with our famous Sprinkles pretzels, which guests enjoyed at a snack bar area they had. So, while Shopbop lovers were in between events or taking a break, they could snack on our pretzels and other treats! What a treat for them, and for us! We absolutely love shopping on their site, and we were super excited to be a part of their special birthday celebration.
Shopbop was founded back in 1999 and sells different lines of high-end clothing. We love their easy shopping experience and their bright brand colors. Their millennial pink color palette even matches our Cinnamon Sugar pretzel colors! They also have a loyalty program for Shopbop lovers. If you love online shopping like we do, you have to check out their site!